{"id":2530,"date":"2024-07-29T15:02:17","date_gmt":"2024-07-29T13:02:17","guid":{"rendered":"https:\/\/www.sowespoke.com\/2024\/07\/29\/uet-consent-mode-gtm-implementation-microsoft-sowespoke\/"},"modified":"2025-02-14T12:06:43","modified_gmt":"2025-02-14T11:06:43","slug":"uet-consent-mode-gtm-implementation-microsoft-sowespoke","status":"publish","type":"post","link":"https:\/\/www.sowespoke.com\/en\/2024\/07\/29\/uet-consent-mode-gtm-implementation-microsoft-sowespoke\/","title":{"rendered":"UET Consent Mode GTM Implementation MICROSOFT &amp; SOWESPOKE"},"content":{"rendered":"\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p class=\"wp-block-paragraph\">Dear SWS Alliance Partners,<\/p>\n\n<p class=\"wp-block-paragraph\">We have now received further information from Microsoft on <strong>setting up Consent Mode via Google Tag Manager<\/strong>!<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Microsoft <\/strong>explains the setup using three common examples. Among other things, Microsoft Consent Mode can also be manually <strong>connected to the consent signals of Google Consent Mode<\/strong> if it is already active. <\/p>\n\n<p class=\"wp-block-paragraph\">This variant is the quickest and easiest to implement.<\/p>\n\n<p class=\"wp-block-paragraph\">The <strong>original instructions from the Microsoft development team<\/strong> can be found in <strong>English <\/strong>in our <a href=\"https:\/\/sowespokealliance.zohodesk.eu\/portal\/de\/kb\/articles\/uet-consent-mode-gtm-implementierung-microsoft-englisch\"><strong>Help Center<\/strong><\/a> or in the appendix below.<\/p>\n\n<p class=\"wp-block-paragraph\">Our Head of Academy Alex has also provided a <strong>short German guide<\/strong> on how to connect to Google Consent Mode.<\/p>\n\n<p class=\"wp-block-paragraph\">He also brings <strong>another variant of integration<\/strong> into play, which can also be <strong>implemented quickly and easily<\/strong> if <strong>consent triggers are already present in the tag manager<\/strong>. This variant does not require all tags to be adjusted individually and has already solved the problem for one of our customers. However, this is an <strong>implementation that has not yet been verified<\/strong> by Microsoft.  <\/p>\n\n<p class=\"wp-block-paragraph\">You can find the instructions here or in our <a href=\"https:\/\/sowespokealliance.zohodesk.eu\/portal\/de\/kb\/articles\/uet-consent-mode-gtm-implementierung-sowespoke\"><strong>help center<\/strong><\/a>:<\/p>\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:500\">PDFs:<\/p>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sowespoke.com\/wp-content\/uploads\/2024\/09\/UET-Consent-Mode-GTM-Implementierung-MICROSOFT-englisch.pdf\">UET Consent Mode GTM Implementation MICROSOFT English<\/a><\/p>\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/UET%20Consent%20Mode%20GTM%20Implementierung%20SOWESPOKE\">UET Consent Mode GTM Implementation SOWESPOKE<\/a><\/p>\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<hr class=\"wp-block-separator alignwide has-alpha-channel-opacity\"\/>\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p class=\"wp-block-paragraph\"><strong>Contact<\/strong><\/p>\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"412\" height=\"147\" src=\"https:\/\/www.sowespoke.com\/wp-content\/uploads\/2024\/06\/logo-sowespoke-logo.webp\" alt=\"\" class=\"wp-image-436\" style=\"width:200px\" srcset=\"https:\/\/www.sowespoke.com\/wp-content\/uploads\/2024\/06\/logo-sowespoke-logo.webp 412w, https:\/\/www.sowespoke.com\/wp-content\/uploads\/2024\/06\/logo-sowespoke-logo-300x107.webp 300w\" sizes=\"auto, (max-width: 412px) 100vw, 412px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\"><strong>SOWESPOKE AG<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Eurotec-Ring 15<br\/>47445 Moers<br\/>Andy Kulosa, CEO<br\/>Phone 02065 98490 \u2013 03 <br\/><a href=\"mailto:info@sowespoke.com\">info@sowespoke.com<\/a><\/p>\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dear SWS Alliance Partners, We have now received further information from Microsoft on setting up Consent Mode via Google Tag Manager! Microsoft explains the setup using three common examples. Among other things, Microsoft Consent Mode can also be manually connected to the consent signals of Google Consent Mode if it is already active. This variant [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2332,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[31],"tags":[],"class_list":["post-2530","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UET Consent Mode GTM Implementation MICROSOFT &amp; SOWESPOKE - SOWESPOKE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sowespoke.com\/en\/2024\/07\/29\/uet-consent-mode-gtm-implementation-microsoft-sowespoke\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UET Consent Mode GTM Implementation MICROSOFT &amp; SOWESPOKE - SOWESPOKE\" \/>\n<meta property=\"og:description\" content=\"Dear SWS Alliance Partners, We have now received further information from Microsoft on setting up Consent Mode via Google Tag Manager! Microsoft explains the setup using three common examples. Among other things, Microsoft Consent Mode can also be manually connected to the consent signals of Google Consent Mode if it is already active. This variant [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sowespoke.com\/en\/2024\/07\/29\/uet-consent-mode-gtm-implementation-microsoft-sowespoke\/\" \/>\n<meta property=\"og:site_name\" content=\"SOWESPOKE\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sowespoke.AG\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-29T13:02:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-14T11:06:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sowespoke.com\/wp-content\/uploads\/2024\/09\/unnamed-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1094\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sabine Rudolph\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sabine Rudolph\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.sowespoke.com\\\/en\\\/2024\\\/07\\\/29\\\/uet-consent-mode-gtm-implementation-microsoft-sowespoke\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sowespoke.com\\\/en\\\/2024\\\/07\\\/29\\\/uet-consent-mode-gtm-implementation-microsoft-sowespoke\\\/\"},\"author\":{\"name\":\"Sabine Rudolph\",\"@id\":\"https:\\\/\\\/www.sowespoke.com\\\/en\\\/#\\\/schema\\\/person\\\/2556d2749c59ea93c8b02974606c45e5\"},\"headline\":\"UET Consent Mode GTM Implementation MICROSOFT &amp; 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